Sir Robert McAlpine
NextShoot worked alongside SRM for over 4 years (2013-2017) documenting the construction of a ‘groundscraper’ in the City of London, Bloomberg’s European HQs.
We followed the progress of the construction company on this one million square feet infrastructure project, from the groundworks right through to the opening of the building.
Part of our coverage included fixed long-term time-lapse cameras, but our crews were on site weekly to film important moments and conduct interviews with key players, charting the progress of the construction and capturing insights from SRM and the various subcontractors involved.
Our video about the building’s facade took us to Japan, Italy, German, China and Finland where our crews filmed the processes involved in creating the various elements that made up the envelope of the building, including the stone, bronze fins, glass and elevators.
The footage from 4 years of documenting the construction of the building was shaped into a compelling 45 minute documentary - the seed to saucepan story of constructing an office building - and shown on Bloomberg TV.