The Brief
Thames & Hudson is one of the world's leading publishers of illustrated high-quality books across ‎all areas of visual creativity: the arts, architecture, design, fashion, photography, film and music, and also history, popular culture and travel.
We were asked by the marketing department at Thames & Hudson to create a
promotional video for New Map France by Herbert Ympa. A travel-companion book with 500 illustrations, it features more than ninety experiences and tips, from unique places to stay, the best spots for authentic French dining, to historical and quirky must-sees.
This promo video would comprise of an author interview in black & white, contrasting with Herbert's vivid colour photography, an on-brand title card and an end card featuring a pack-shot of the book.